November 24, 2009 | Posted by Roger Halligan Despite the terrible economy and the many challenges we’ve all endured this year, there have been some interesting MarCom advancements that will help all of us be better marketers in 2010 and beyond.
Categories: Marketing Communications | 
Tags: Facebook, Flip Cameras, Marketing Communications, Marketing Strategy, Social Media Programs, Twittering | 
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November 11, 2009 | Posted by Roger Halligan While social media can be a highly effective strategic marketing tool in the B2B space, it seems that it has also spawned legions of people who feel compelled to weigh in on any and all topics with inane comments.
Yes social media is all about sharing various perspectives and opinions with colleagues around the world. However, one [...]
Categories: Craft Industry Marketing, HVACR Marketing, Housewares Marketing, Marketing Communications, Social Media Marketing, Trade Show Marketing | Tags: | No Comments »
November 4, 2009 | Posted by Noelle Kull A recent conversation I had with ScrapbookUpdate.com editor and social media guru Nancy Nally revealed that social media may also be the best tool in a business marketing communication arsenal for effective damage control.
Categories: Craft Industry Marketing, Marketing Communications, Social Media Marketing | Tags: Crafting, Damage Control, Reputation Management, Social Media, Social Media Programs | No Comments »
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