November 24, 2009 | Posted by Roger Halligan Despite the terrible economy and the many challenges we’ve all endured this year, there have been some interesting MarCom advancements that will help all of us be better marketers in 2010 and beyond.
Categories: Marketing Communications | 
Tags: Facebook, Flip Cameras, Marketing Communications, Marketing Strategy, Social Media Programs, Twittering | 
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September 22, 2009 | Posted by Noelle Kull While social media certainly offers new and exciting opportunities to speak directly with target housewares audiences, blindly jumping into social media without a strategic plan can rapidly result in wasted staff time and financial resources – both of which are likely already limited.
Categories: Housewares Marketing, Social Media Marketing | Tags: B2B, Business-to-Business, Facebook, Housewares, Marketing Communications, Social Media Programs, Twittering | No Comments »
June 18, 2009 | Posted by Roger Halligan a STRATEGIC social media program can be very beneficial to businesses of all sizes. Many companies forget that social media is just another marketing tool and to be effective it must be implemented very strategically.
Categories: Social Media Marketing | Tags: Facebook, Social Media, Strategic, Success Stories, Twittering | No Comments »
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