Posts belonging to Category 'Social Media Marketing'
March 5, 2010 | Posted by Tim Ward
With over 25 billion videos watched each and every month, web video offers an important opportunity for businesses to connect with a wider audience and at relatively inexpensive format. Here are three reasons why images can express ten thousand words.
Categories: Marketing Communications, Social Media Marketing, Trade Show Marketing, Video | 
Tags: business, communication, marketing, seo, testimonials, Video, website | 
No Comments »
February 26, 2010 | Posted by Roger Halligan
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As professional marketers we can drive sales by strategically and creatively promoting all the wonderful features and benefits of a product. However, if the product isn’t as good as we said it was, it ultimately it will fade away or fail. Let’s not fool ourselves into thinking that superior marketing will keep an inferior product alive forever.
Categories: Marketing Communications, Social Media Marketing | Tags: drive sales, gold medal, Olympics | No Comments »
December 10, 2009 | Posted by Roger Halligan
Most marketing pros are painfully aware of the beating that trade shows have taken as a result of the recessionary economy over the last several months. Even the strongest events have experienced declines in the number of exhibitors and attendees as many companies cut back on travel and trade show-related budgets.
And as a result of [...]
Categories: Craft Industry Marketing, HVACR Marketing, Housewares Marketing, Marketing Communications, Social Media Marketing, Trade Show Marketing | Tags: | No Comments »
November 11, 2009 | Posted by Roger Halligan
While social media can be a highly effective strategic marketing tool in the B2B space, it seems that it has also spawned legions of people who feel compelled to weigh in on any and all topics with inane comments.
Yes social media is all about sharing various perspectives and opinions with colleagues around the world. However, one [...]
Categories: Craft Industry Marketing, HVACR Marketing, Housewares Marketing, Marketing Communications, Social Media Marketing, Trade Show Marketing | Tags: | No Comments »
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