Posts belonging to Category 'Trade Show Marketing'

Could These Win Virtual Oscars?

With over 25 billion videos watched each and every month, web video offers an important opportunity for businesses to connect with a wider audience and at relatively inexpensive format. Here are three reasons why images can express ten thousand words.

Signs Of A Recovering Economy!

There was a definite sense of optimism throughout the show floors. And as we all know, an optimistic outlook is one of the first steps to an economic recovery. What are you seeing/hearing out there?

Location, Location, Location

Here in Chicago, trade shows have been a hot topic of conversation as of late. In an effort to save money, more and more trade show managers are moving their shows from high-cost cities like Chicago to lower-cost cities like Orlando or Las Vegas.

You Can’t Shake Hands In Cyberspace

Most marketing pros are painfully aware of the beating that trade shows have taken as a result of the recessionary economy over the last several months.  Even the strongest events have experienced declines in the number of exhibitors and attendees as many companies cut back on travel and trade show-related budgets.
And as a result of [...]